Social media Strategist Job Description

Companies all over the world are scrambling to hire someone to help lead them into the world of Facebook, Twitter, Quora, or any other social network that will be emerging as the next giant over the next few years.

Different companies use different titles to describe this person; social media strategist, social media manager, social media marketing manager, community manager. Some people are even referring to them as gurus, ninjas, experts, or my favorite, Jedi’s (these titles actually make my skin crawl, please avoid them).

One thing is apparent, there is a lot of misunderstanding and confusion about what kind of experience and knowledge a social media strategist should have. Over the past few weeks I researched social media job postings in a variety of industries. From that data I compiled this job description. As with anything this may not exactly fit with what you are trying to accomplish, so please feel free to modify as needed. Also, please leave a comment and link to the job posting should you decide to use this description.


Social Media Strategist Job Description

Cowboys' ticket office has ambitious goal for 2014 football season  — Examiner Enterprise
Bauman said a detailed social media promotion strategy from the ticket office will be rolled out right up until the opener.

Wiley The 7 Non-Negotiables of Winning: Tying Soft Traits to Hard Results
Book (Wiley)
  • Used Book in Good Condition

Popular Q&A

What is a social media strategist?

A social media strategist is someone who has the expert knowledge in social media in promoting your brand and making it viral on the World Wide Web. This person works with a set of tools to help increase your web site and brand's popularity online by engaging with people on the Web.

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